Work With John

Work & Impact

Work, Partnerships & Impact

Work & Impact

My work spans digital inclusion, sustainability, social impact strategy, AI literacy, and community innovation. Below is a curated selection of the projects, partnerships, and initiatives I have led or contributed to.

Flagship projects and initiatives

AI & Digital Inclusion

AIS, Adewole Intelligence

A multilingual digital inclusion assistant providing:

  • Beginner-friendly support
  • Device and data pathways
  • Online safety advice
  • Sustainability education
  • Organisational guidance
  • Location-aware signposting
  • A paid membership model for community hubs (Data Waypoints)

AIS strengthens digital equity and makes support accessible 24/7.

Gaming & Innovation

IFB Gaming, innovation through play

A community innovation initiative that uses gaming to:

  • Build digital skills
  • Support young people
  • Explore positive online behaviour
  • Promote sustainable tech thinking
  • Create inclusive learning experiences
  • Drive research and social impact

IFB Gaming engages communities in ways traditional programmes cannot.

Community Outreach

Empowering Futures

A practical outreach pathway supporting:

  • Access to devices
  • Connectivity
  • Digital literacy
  • Reuse and repair
  • Community partnerships

Empowering Futures strengthens digital confidence where it is needed most.

Community partnership and delivery

Partnerships

Collaboration across sectors

I have collaborated with organisations across:

  • Digital inclusion
  • Sustainability
  • Education
  • Housing and community development
  • Youth engagement
  • Innovation and research

My work blends lived experience, strategic insight, and community-first design.

Speaking, research and thought leadership

Thought Leadership

Areas of focus

  • Digital inclusion and equity
  • AI literacy and ethical adoption
  • Circular technology and sustainability
  • Data poverty and community resilience
  • The future of skills, work and digital participation
  • BAME community access and empowerment
  • Gaming-for-good and positive online spaces

I speak at conferences, community events, and practitioner forums.

Social impact and strategy consulting

Advisory & Strategy

How I support organisations

I support organisations to:

  • Develop digital inclusion plans
  • Clarify community needs
  • Improve service access
  • Strengthen sustainability strategies
  • Engage residents more effectively
  • Measure social impact
  • Join national ecosystems like NDIN

Initial consultation is free. Further strategic work is fee-based.

Publications and recognition

  • London City HallWinter SIM care package in Southwark
  • London City HallA call for inclusive London action
  • London City HallOur vision for inclusive NHS digital access
  • Greater London AuthorityA framework tackling the facets of digital exclusion in London Coming soon
  • Citizen scienceTackling digital inequalities in England with games-based science
  • Recognition, 2023IFB Gaming shortlisted for a regional Business Excellence Award
  • SouthwarkTackling digital inequalities with Get Online Week
  • NHS & communityTest and Trace, researching with the NHS and community groups
  • Recognition, 2019IFB Gaming awarded a UNICEF OutRight Award
  • Co-authored100 Games to use in the classroom and beyond
  • ResearchSocio-economic benefits of video games, gaming and esports
  • NHS & communityThe benefits of partnership between the NHS and community organisations
  • ResearchEthnographic insights: gaming as a tool for project management and social integration
  • Literature reviewCommunity pathways to digital inclusion and equity in England

Interested in working together?

From digital inclusion strategy to community delivery and research collaboration, there are many ways to partner.